Growth that
shows its working.
A growth practice for consumer brands that would rather be checked than believed. The method is published; the numbers are yours.
Get in touch- Email and SMS
- Search
- Paid social
- Landing pages
- Creative
- Analytics
Everything in one plan.
Six disciplines run by one team against one plan. Every channel is a signal into the same weekly read, so nothing gets optimised in isolation and nothing gets hidden.
See the servicesEmail and SMS
Lifecycle flows and campaigns owned by the brand, measured on revenue per send.
Search
Paid and organic run together against one query set, with the cannibalisation shown.
Paid social
Creative-led media across the social platforms, tested on a weekly cadence.
Landing pages
Pages built to the offer, with one test running at a time so the read is clean.
Creative
Ads, emails and pages made at cadence and judged by what they moved, not by taste.
Starting small
A lighter engagement for brands below a spend floor: the same read, fewer channels.
Our work
Three shapes of engagement we run most often. No client names here: the work is described by what changed and what it was measured against.
How we work
Paid mediaSearch and social run as
one budget, one read
Learn more
CreativeA creative pipeline
measured every week
Learn more
PagesA checkout taken from
guesswork to a baseline
Learn moreOne page,
every Monday
The read is a one-page written report every Monday: what moved, why it moved, and what changes this week. It is the operating system of the engagement, and it is yours to keep.
- Prove the effect of every pound before the next one is spent
- Read the misses before the wins, every Monday
- Keep every account and dataset in your own name
- Stop a test the week it stops working
A team that would rather
be checked than believed.
The team is built around one shared obsession: finding growth and removing waste. Every decision is written down with its reasoning, every number is shown with its method, and every account and dataset stays in your name.
How we work
Notes on the practice
Short written notes on how we read numbers, run tests and decide what to stop. Practice, not case studies.
What a creative brief owes
the weekly read
The second purchase is
the first number
Platform numbers and blended
numbers, side by side
Reading a 13-week chart without
fooling yourself
Tell us
the number
Send what you spend and what you want it to do. You get a written reply, not a sales sequence.
By submitting you agree to the privacy notice. We reply by email only; there is no follow-up sequence.The usual questions
How quickly does this start showing up?
Measurement changes land in the first fortnight. Programme changes take a quarter to read honestly, and anyone promising faster is reading noise.
How do you price?
By scope, agreed up front. No percentage of spend, because it pays us to spend more.
What if the audit says we do not need you?
Then it says that. It happens often enough that we would rather find out in week two than month six.
What do you need from us to start?
Read access to the data, the sending platform and the store. Nothing else until we have looked.
Do you work with our existing team?
Usually. Most of the useful work is unblocking people who already know what to do.
Who actually does the work?
The person you spoke to. There is no handover to a junior team.
The shape of a quarter.
Read
Two weeks in the accounts and the data before anything changes. You get the read in writing.
Plan
One number for the quarter, the channels that move it, and the tests we will run, in order.
Ship
Media, creative and pages go live in one week. One test at a time per channel.
Measure
The Monday read every week. What moved, why, what changes. Stop what is not working.
How the work
is set up
- Tests run a few at a timeEnough to read each one honestly, with the tracking checked before the first one starts.
- One number a quarterThe number that matters this quarter is agreed in week one and reported against every Monday, misses first.
- Short jobs are sold as short jobsA six-week piece of work is quoted as six weeks; a retainer is offered only when the work is ongoing.
- The person you spoke to does the workThe same people from the first read to the last, and the reasoning behind every decision in writing.
- Priced by scopeA fixed figure agreed before the work starts, so the fee stays the same whatever the media budget does.
- Everything stays in your accountsData, builds and documentation live in your own platforms, written down as we go.